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San Antonio Embroidery

Stitched detail that makes an impression.

Premium embroidery for hats, polos, jackets, bags, and more. 8-head machine, quality digitizing, and the texture that screen printing can't replicate.

Flat Embroidery 3D Puff Appliqué Chenille Patches Leather Patches 8-Head Machine

More than just a logo on a hat.

Embroidery has more variety than most people realize. Here's what we do and when each method makes sense.

3D Puff Embroidery

3D Puff

Our most-requested method. We embed foam under the stitches before sewing, creating a raised, dimensional effect that gives logos serious presence. Works especially well on structured hats, hoodies, and jackets.

Best for: hats, hoodies, thick fabrics
Flat Embroidery

Flat Embroidery

The classic. Clean stitching directly on the fabric with no raised effect. Works on virtually any garment and holds up wash after wash. The most versatile option for logos, text, and detailed artwork.

Best for: polos, jackets, bags, uniforms
Appliqué Embroidery

Appliqué

A raised element — fabric, felt, leather, or chenille — is stitched onto the garment and bordered with embroidery. Adds texture and dimension that flat stitching alone can't achieve. Pairs beautifully with 3D puff accents.

Best for: varsity, streetwear, premium merch
Woven & Embroidered Patches

Woven & Embroidered Patches

Patches made separately and then sewn, ironed, or velcro-attached to a garment. Great when you need the same design applied to multiple different items without re-hooping everything.

Best for: hats, bags, jackets, tactical gear
Chenille Embroidery

Chenille

A textured yarn process that creates a soft, fuzzy, stadium-blanket feel. Very popular for varsity-style lettering and numbers. Often combined with felt appliqué for a full letterman look.

Best for: varsity, athletic, retro streetwear
Leather & PU Patches

Leather & PU Patches

A debossed or laser-engraved patch made from leather or synthetic leather, stitched onto the garment. Adds a premium, branded feel to hats, bags, and outerwear that nothing else replicates.

Best for: premium hats, outerwear, corporate gifts
Why CPM embroidery

We tested 20+ digitizers to find one that actually gets it right.

Digitizing — converting your logo into a stitch file — is where most embroidery jobs win or lose. It's an art form, and a bad digitizer means a bad final product no matter how good the machine is. We did the homework so you don't have to.

  • Vetted digitizing partner selected after head-to-head testing of 20+ companies
  • 8-head machine capable of 80+ pieces per hour depending on design complexity
  • Stitch count and density reviewed before production to avoid puckering
  • Test sew on matching fabric before your full run when needed
  • Digitizing file kept on file — reorders cost less because the work is done
8-head machine Run 8 items simultaneously — the only way to keep embroidery moving at scale.
80+ pieces per hour Design-dependent. Simple flat logos move faster; complex 3D puff takes more time.
Digitizing handled for you We work with a trusted digitizing partner we've already tested extensively. Your file is in good hands.
Works on nearly any garment Hats, polos, jackets, bags, hoodies, towels, patches — if it can be hooped, we can stitch it.
The part most shops skip over

What is digitizing, and why does it matter?

Before any stitch hits fabric, your logo or artwork has to be converted into a format the embroidery machine can read — that's digitizing. A skilled digitizer takes your flat image and maps out every needle penetration, stitch direction, and thread path.

It sounds technical because it is. There are a lot of variables: fabric type, stitch density, needle size, pull compensation. A design that looks perfect on screen can pucker or distort on fabric if the digitizing isn't right.

We tested over 20 digitizing companies side by side with the same design before settling on the partner we use today. The quality difference was significant. Your logo deserves the version that came out on top.

What you should know about digitizing fees

Converting your design into a stitch file is a one-time cost — most shops charge for it and so do we. However, once your file exists, reorders are significantly cheaper because the work is already done.

For larger orders, we often absorb the digitizing cost into the order. For smaller runs, we'll be upfront about what to expect on the invoice.

Either way, you'll know the cost before we start — no surprises.

→ Send us your logo and we'll let you know what we're working with.

How an embroidery order works

From logo to finished garment — here's the process, start to finish.

Send your logo + details

Share your artwork, the garment or item you want embroidered, quantity, and placement. Vector or high-res files preferred.

Digitizing + stitch proof

We have your design digitized and send you a digital proof showing stitch count, thread colors, and size before anything is sewn.

Sample sew-out

For new or complex designs, we sew a physical sample on matching fabric before running the full order. You approve it before we go.

Production + delivery

We run the full order on our 8-head machine. Finished items are inspected, then ready for pickup in San Antonio or shipped to you.

Great fits for embroidery

This works best for:

  • Structured and unstructured hats (our #1 embroidery item)
  • Corporate polos and button-downs
  • Staff uniforms and workwear
  • Jackets, hoodies, and outerwear
  • Bags, backpacks, and totes
  • Towels, blankets, and soft goods
  • Premium branded gifts and client apparel
Embroidery is priced by stitch count — simpler logos cost less. Send us your design and we'll give you a real number.
What to send us

Artwork guidelines

  • Vector files strongly preferred: AI, EPS, PDF, SVG
  • High-res PNG or JPG accepted (300dpi or higher)
  • Simpler, bolder designs translate better to thread
  • Fine lines and tiny text may need to be simplified
  • Thread color matches available in Pantone or from our color chart
  • Not sure? Send what you have and we'll advise

Not all logos translate directly to embroidery — intricate gradients, very thin lines, and photorealistic artwork often need to be adapted. We'll tell you up front if anything needs to change.

The work

Off the machine.

3D puff, flat stitching, appliqué — a sample of what we produce.

3D Puff embroidery 3D Puff — hat logo
Embroidery detail Embroidery detail
Appliqué Chenille appliqué
Premium blanks Premium blanks ready
Finished apparel Finished & packed
Ready to stitch?

Send us your logo and let's figure out the best approach.

Share your artwork, what you want it on, and how many. We'll come back with a recommendation, thread color options, and a quote — no commitment required.

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